May 01, 2026  
2024-2025 Academic Catalog 
    
2024-2025 Academic Catalog [ARCHIVED CATALOG]

MKT 6920 - Marketing Management


3 hours
This course entails a study of marketing strategy with emphasis on product, price, promotion, distribution, and distribution problem solving. The legal and social environment in which marketing problems occur will be accentuated.

Level GR